Dr Pepper “Explore More” Sweepstakes – Official Rules
NO PURCHASE NECESSARY TO ENTER OR WIN. VOID WHERE PROHIBITED.
A PURCHASE DOES NOT INCREASE YOUR CHANCES OF WINNING.
1. ELIGIBILITY: The Dr Pepper “Explore More” sweepstakes [“Sweepstakes”] is open to (i) legal
residents of the following states: Missouri and Illinois. (ii) who are at least 18 years of age. Employees
and the immediate families of Dr Pepper Snapple Group, Schnuck Markets, Inc., Bonneville St. Louis
Radio Group and Apple Vacations (“Sponsors”) and each of their respective employees, representatives,
parents, bottlers, distributors, subsidiaries, affiliates, suppliers, advertising agencies, and persons living in
the same household as such employees are not eligible to participate in the Sweepstakes. Sweepstakes
is subject to all applicable federal, state, local laws and regulations and is void where prohibited by law.
The Sweepstakes begins on August 4, 2008 at 12:01:01 a.m. CST and ends on August 31, 2008 at
11:59:59 p.m. CST. (“Sweepstakes Period”).
2. HOW TO ENTER: Register by texting “EXPLORE” to 83270 or by entering on-line at www.wil92.com,
www.1065thearch.com, or www.movinstlouis.com. By entering this contest, entrants are to be bound by
the terms of these Official Rules and all applicable text messaging fees.
3. SELECTION OF WINNERS. All prize winners will be selected by a random drawing conducted by
Bonneville St. Louis Radio Group on or around September 2, 2008 from all eligible entries received
during the promotional period. Winners will be notified via telephone on or around September 2, 2008.
Unless otherwise designated or prohibited, prize winners will be required to sign and return an Affidavit of
Eligibility and Liability/Publicity Release (where legal) within ten (10) days of notification attempt or prize
will be forfeited and an alternate winner will be selected. Unclaimed prizes may not be awarded. Judges’
decisions are final.
4. PRIZES: One (1) Grand Prize winner: Four-night trip to Riu Negril, in Montego Bay, Jamaica for two
courtesy of Apple Vacations. Trip includes four-night accommodations, round-trip charter air, transfers
to/from resort, non-motorized watersports, all food/drinks and the assistance of an in-resort Apple
Representative. Valid for travel through December 15, 2008. Taxes and additional expenses (such as
optional excursions, spa treatments, phone calls, souvenirs) are the sole responsibility of the winner.
(ARV: $1,550). One (1) first place winner: GPS Navigational System (ARV: $200). Purchase will not
increase your chances of winning. Odds of winning depend on the number of eligible entries received. All
taxes or expenses, including, without limitation, sales tax, luxury tax and any other costs incurred in
claiming or using any of the prizes, are the sole responsibility of the prize winner. No prize substitution or
cash equivalent of prize, except at Sponsor’s sole discretion, and then only for a prize of equal or greater
value. Any difference between the actual value of any prize and the approximate retail value set forth in
these official rules may not be claimed and will not be awarded. Certain restrictions may apply. Winner is
solely responsible for the payment of all federal, state and local taxes and all additional meals,
beverages, transportation or other expenses or costs relating to the prize not expressly set forth above.
Winners will receive an IRS Form 1099 for the approximate retail value of the prize. The prize is non-
transferable and may not be extended, substituted or redeemed for cash value, except by Sponsors, who
reserve the right to substitute the prize or a prize component with cash or another prize of comparable or
greater value.
5. MISCELLANEOUS: Sponsors reserve the right to void all entries made through any robotic, automatic,
mechanical, programmed, or similar entry duplication method. Sponsors are not responsible for any (a)
telephone, computer, hardware, software, programming or network malfunction or other technical failures
or errors, or the failure to properly process entries; (b) communication disruption or other forces beyond
the reasonable control of the Sponsors, including but not limited to disruption related to internet traffic,
virus, bug or non-authorized intervention; or (c) damage caused by computer virus or otherwise resulting
to any computer from such person’s participation in the Sweepstakes whether human, mechanical or
electronic. If any such malfunction, error, disruption or similar damage occurs and impairs the
administration, security, fairness, integrity or proper play of the Sweepstakes, Sponsors may, in their sole
discretion, suspend or terminate the Sweepstakes by posting a notice on www.wil92.com,
www.movinstlouis.com, and www.1065thearch.com. If the Sweepstakes is terminated before the end
date, Winners will be selected from among all eligible entries received as of the termination date. Persons
found tampering with or abusing any aspect of this Sweepstakes, or who Sponsors believe to be causing
malfunction, error, disruption, or damage will be disqualified. Entries that contain errors, or are incomplete
will not be accepted. Sponsors are not responsible for lost, late, misdirected, damaged, or garbled
entries. The Sponsor will be the sole judge of which entries are valid and its decision is final and binding.
Sponsors reserve the right to amend these rules at any time by posting amended rules on
www.wil92.com, www.movinstlouis.com, and www.1065thearch.com.
By entering, participants agree to release and hold harmless Sponsors, and each of their respective
parents, distributors, affiliates, subsidiaries, directors, officers, employees and its advertising, promotional
and judging agencies from any and all liability or any injuries, death, loss, tax liability or damage of any
kind arising from or in connection with participation in this Sweepstakes or the acceptance, use, misuse
or possession of any prize won. Notwithstanding the foregoing, in the event that the preceding release is
determined by a court of competent jurisdiction to be invalid or void for any reason, the entrant agrees
that, by entering the Sweepstakes, (i) any and all disputes, claims, and causes of action arising out of or
in connection with the Sweepstakes, or any prizes awarded, shall be resolved individually without resort
to any form of class action; (ii) any claims, judgments and awards shall be limited to actual out-of- pocket
costs incurred, including costs associated with entering the Sweepstakes, but in no event attorney’s fees;
and (iii) under no circumstances will any entrant be permitted to obtain any award for, and entrant hereby
waives all rights to claim, punitive, incidental or consequential damages and any and all rights to have
damages multiplied or otherwise increased and any other damages, other than damages for actual out-of
pocket expenses. Entering the Sweepstakes constitutes permission to use the name, address (city and
state only) and likeness of the prize winner for advertising and publicity purposes in any media now
existing or hereinafter devised, without further compensation, unless prohibited by law. . Failure to comply
with these official rules may result in disqualification from the sweepstakes. Sponsor reserves the right, in
its sole discretion, to: (i) disqualify from this or any sweepstakes it sponsors, now or in the future, any
person it finds, in its sole discretion, has intentionally violated these official rules, tampered with the entry
process, the operation of this sweepstakes, or any other aspect of this sweepstakes; and (ii) cancel or
suspend part or all of this sweepstakes in the event that printing errors, viruses, tampering, fraud,
unauthorized intervention or other causes beyond Sponsor’s control, corrupt or impair the administration,
security, fairness or proper play of the sweepstakes. In such event, Sponsor may award prizes in a
random drawing from all eligible entries received prior to the date of cancellation or suspension.
6. WARNING:
ANY ATTEMPT BY AN ENTRANT OR ANY OTHER PERSON TO DELIBERATELY UNDERMINE THE
LEGITIMATE OPERATION OF THIS SWEEPSTAKES MAY BE A VIOLATION OF CRIMINAL AND CIVIL
LAWS. SHOULD ANY SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK
REMEDIES AND DAMAGES (INCLUDING ATTORNEYS’ FEES) FROM ANY SUCH ENTRANT OR
OTHER PERSON TO THE FULLEST EXTENT PERMITTED BY LAW, INCLUDING SEEKING CRIMINAL
PROSECUTION.
7. WINNERS LIST:
For a complete list of winners, send a self-addressed, stamped envelope to: Bonneville Radio St.
Louis/WIL-92.3, c/o “Dr Pepper Explore More” promotion, 11647 Olive Blvd., St. Louis, MO 63141.
Requests must be received no later than September 30, 2008.


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